5 Tips for Selling Products at Exhibition Vietnam
Exhibitions are an effective tool for promoting brands - products - services and are always the first choice of businesses when planning to promote. However, in order to make the most of this tool, businesses not only have a marketing strategy but also need to know how to sell products at trade shows. Because the goal after the exhibition that businesses want is to increase customer market share, introduce products to customers and increase sales,...
Here are 5 tips MT-PRODUCTION suggests for your reference to sell products at your exhibition booth.
1. Display products that combine leisure activities
At the exhibition, there are many trade booths, so to create attraction and attention of visitors, you can refer to the following solutions:
- Displaying main products, products to be tried, gifts, promotions,...
- Create an area to host games with attractive prizes.
- Need a good MC to lead the program, talkative and funny.
- The exhibition booth is decorated with the right theme, showing the brand of the business.
- Use sound and LED effects to enrich the exhibition booth.
2. Sell an experience instead of a product
Try to transform the way of selling products into product experiences so that visitors/potential customers feel more interesting and memorable about that product - service. If you can do this, you will certainly have an impact on their psychology, helping them feel more friendly with the way your business sells.
Experiences also create a compelling story to keep customers happy, paying attention to what you share instead of "stiff" introductions of product information.
3. Target customers
As mentioned in the way the exhibition refers to the fair booth, one way that you can attract the attention of visitors in an exhibition among thousands of different booths is to design exhibition booth.
4. Impress your visitors
You need to prepare a team of consultants who are not only knowledgeable about the product, fluent in speech but the most important thing is the friendliness and enthusiasm of the staff towards customers. Even if it is not the target audience, when you take good care of your customers, it will also create sympathy for them, which can promote the purchase action of visitors.
On the contrary, when you ignore the curiosity of customers when they have entered the store, you have inadvertently "dropped" the opportunity to sell products to your business.
Thus, the actions and attitudes of the sales representatives at the fair booth towards the buyers are very important, being the link connecting customers to the brand. To prepare well for taking care of customers, you need to pay attention to:
- Number of people participating in the Expo
- What activities are held at your booth?
- Number of support staff at the fair booth
- Training skills and knowledge for consultants, sales support people at the booth
5. Support payment by bank transfer
Currently, most consumers know how to use and even regularly use transfer methods by ATM card, credit card, internet banking, etc. Therefore, besides receiving cash, your business should support as well as equipping more card machines to best serve customers. At this time, in their eyes, your business becomes brighter when there are flexible and modern sales and payment options.
MT-PRODUCTION - The exhibition booth contractor is reputable in Vietnam. Proud to bring core values to all exhibition events, exhibition stands. MT-PRODUCTION always accompanies your company and business at Vietnam commercial exhibitions in the country.
At MT-PRODUCTION, you always have creative ideas in booth design, logical product display, and effective marketing solutions at the exhibition Vietnam. A commitment you will feel satisfied when choosing a companion with MT-PRODUCTION. Contact for advice and fastest service quotation, we are ready to serve you!
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Phone: (028) 2250 8557
Email: minh@mt-production.com
Website: mt-production.com.vn
