The latest exhibition booth design trend for Exhibition Viet Nam 2023

Trends in the field of exhibition booth design and construction for Exhibition Viet Nam often change over time and the development of technology and the market. Therefore, businesses need to update and grasp the latest trends to be able to design and build effective exhibition booths and attract customers. MT - Production will introduce you to new design and construction trends at Expo 2023, please follow the following article.

Design trends of exhibition booth 2023

Interactive design

This is an exhibition booth design trend favored by its interactivity, especially with customers. Interactive booths often have special areas for customers to experience products, ask questions, and interact with salespeople. These interactive experiences help increase the uniqueness and appeal of the exhibition booth, capture the attention of customers and help the brand better remember in their mind.

Minimalist booth design

The minimalist design trend in booths for exhibition Viet Nam is especially useful in creating an open, neat and attractive space without causing discomfort to customers. Instead of using a lot of details and decorations, minimalist design often focuses on the simplicity and impression of the space, creating a friendly and pleasant atmosphere. Using the right light, color, and material is an effective way to create a minimalist design.

Sustainable design

The sustainable design trend is considered a notable trend in Expo design. These designs often use recycled or environmentally friendly materials, are flexible and easy to reuse after the exhibition is over. The use of sustainable design not only helps to reduce the exhibition's impact on the environment, but also creates a positive impression on visitors.

Design focused on experience

Experience-focused exhibition booth design is a growing trend, with the aim of creating a unique and unforgettable experience for customers. This includes creating interactive games and activities so that customers can experience the brand's products in a fun and realistic way. Create a great experience that increases the uniqueness and brand recognition of the exhibition booth, helping to attract customers.

Multi-digital design

Multi-digital design is a design trend that is increasingly being used in exhibition booth design. Digital technologies including video walls, virtual reality, augmented reality, robotics and other digital devices enhance the interaction and customer experience in the exhibition booth. For example, video walls can show products or brand information, and virtual and augmented reality can help customers experience products on a more realistic level. In addition, robots and other devices may be used to provide information or instructions to customers.

Versatile Design

Versatile design is an increasingly popular exhibition booth design trend, especially in an era where space becomes more important. The versatile design allows for the reuse of exhibition booth components for different purposes or creating different spaces depending on the needs of the brand. This saves costs and optimizes space usage.

Exhibition design and construction unit for Exhibition Viet Nam

MT - Production is a reliable exhibition design and construction unit for international exhibition and Exhibition Viet Nam with more than 10 years of experience in this field. With a team of professionally trained staff and a deep understanding of the design and construction process, MT - Production is committed to providing customers with quality, unique and impressive products.

In particular, MT - Production always creates and researches the latest design trends in this field, thereby helping customers to have modern, sophisticated and personal exhibition booths of the business. . This helps improve the interaction between businesses and customers, enhances brand recognition and contributes to strengthening the position of businesses in the exhibition market.

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