Formula for calculating the size of the exhibition design

Choosing the standard size of the fair booth plays an important role in optimizing the display space and attracting visitors. A reasonably arranged booth not only helps you display products effectively but also enhances the customer experience. By applying a simple area calculation formula, you can easily determine the size that suits your needs. In this article, MT-PRODUCTION will guide you on how to calculate the size of the fair booth in an easy-to-understand way, helping you to best prepare for fair events.

What is the size of an exhibition booth?

A standard trade show booth, also known as a standard trade show booth, is a popular type of booth in trade shows and exhibitions. This type of booth is designed according to the regulations on size, layout and equipment of each event, helping to ensure professionalism and consistency among participating businesses.

Typically, a standard booth will include basic elements such as nameplates, display counters, tables and chairs, and other supporting equipment, helping businesses easily introduce products, attract customers, and create a professional impression. With a flexible and uniform design, this booth helps optimize the display space without taking too much time in the preparation stage.

The size of the exhibition design an important factor that directly affects the effectiveness of product display and attracting customers. Choosing the right size helps optimize the usable space, while creating a better experience for visitors.

Normally, the size of the booth is calculated in square meters (m²), however, depending on each event and the regulations of the organizer, the size can be flexibly changed. Businesses need to consider the area suitable for the customer approach goal and budget to achieve the best efficiency in displaying and promoting the brand.

Popular types of fair booth sizes

When participating in a fair, the size of the booth is an important factor that determines the space for displaying products and the ability to attract customers. Choosing the right size not only helps to optimize the usable area but also increases the effectiveness of reaching the target audience. Below are the popular types of booths and the characteristics of each type.

Standard Booth (Inline Booth)

A standard booth has three sides that are adjacent to a partition or other booth, with only one open side for displaying products. This is a popular choice for constructing trade fair booths at most trade fairs, suitable for businesses that want to save costs but still ensure effective display space. Common sizes include:

- 3×3m (9m²)

- 3×4m (12m²)

- 3×6m (18m²)

Corner booths

Compared to standard booths, corner booths have the advantage of having two open sides, allowing businesses to reach visitors from multiple directions. This type of booth is often placed in a prime location, attracting better attention. Common size: 3×3m (9m²) or more, depending on the fair space.

Island Booth

The island booth has four completely open sides, helping to increase brand recognition and create a strong impression at the event. This is an ideal choice for exhibition construction for large businesses or brands that want to attract special attention. Some common sizes:

- 6×6m (36m²)

- 6×9m (54m²)

- 9×9m (81m²)

Special booth sizes

In addition to standard sizes, many major brands also choose custom-designed booths, customized to their product display needs. These booths help create highlights and bring unique experiences to visitors.

Choosing the right size of the fair booth will help businesses increase customer reach and enhance the display experience. Are you looking for a professional exhibition design solution? MT-PRODUCTION provides a complete exhibition booth design and construction service, helping to optimize space and create a strong impression at every event.

=> The company specializes in constructing beautiful and unique exhibition booths

=> Booth Construction Service for International Enterprises at Vietnam Exhibition

Formula for calculating the exact size of a trade show booth

When designing and constructing a trade show booth, calculating the appropriate size is an important factor in optimizing the display space and creating a comfortable experience for visitors. The simple formula to determine the area of the booth is: Area = Width × Length

For example, if your booth is 10 meters wide and 5 meters long, the total area will be 50m² (10m × 5m = 50m²).

In addition, to ensure that visitors have enough space to move around, you can estimate based on the standard that each person needs about 1m². If you expect 100 visitors at a time, the booth should be at least 100m².

However, in addition to the number of visitors, you also need to consider the space for displaying products, working areas for employees, and walkways to ensure convenience. Contact MT-PRODUCTION for advice and support on solutions related to fair booth construction and exhibition design.

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