Exhibition booth construction errors and how to fix them

Exhibition booths are very effective in attracting customers as well as promoting the image and products of the business. However, errors in the exhibition design and construction process of many businesses prevent the booth from being as effective as desired. Therefore, in order not to make that mistake, MT-PRODUCTION, with many years of experience in the field of exhibition booth construction, will help you point out and fix those unwanted errors!

Standard process in designing and constructing exhibition booths

The standard exhibition booth construction process includes basic but very important steps to ensure the success of the event.

Collect information and analyze customer requirements

This is the foundation step to clearly understand the goals and requirements of the booth.

Information such as area, location and design requirements are carefully considered.

The ideation and design process is underway

Based on the information collected, designers will create drawings and 3D models to illustrate and arrange the booth space in the most attractive and convenient way for displaying their products or services.

Choose materials and build the booth structure

This is the next important step, materials such as aluminum alloy are preferred due to their lightness and ease of transportation and installation.

After that, the exhibition construction and decoration steps are carried out, the structure is installed and the space is arranged according to the approved plan.

Modern technology - Increase interaction and attract attention

Using modern technology such as LED lights and lighting, etc. to help create highlights is an indispensable step.

Thoroughly check and adjust the booth

Finally, before the event day, the booth inspection step is equally important, to ensure everything is running smoothly, preparing for a successful exhibition day as expected.

Common mistakes that are easily made in the construction of exhibition booths and solutions to overcome them

During the construction of exhibition booths, businesses often make some basic mistakes that can directly affect the overall effectiveness of the event. MT-PRODUCTION will offer solutions to help businesses achieve optimal efficiency in exhibition booth construction.

The first is not clearly understanding the objective of the fair

This mistake leads to the selection of inappropriate display products, reducing communication and marketing effectiveness at the fair.

* How to fix: Ensuring that your products and services are suitable for the fair participants is essential for best results.

Next is not updating the latest design trends

Using an outdated exhibition design not only makes your booth stand out less, but can also lose the interest of potential customers.

*How to fix: Consider and choose a booth design suitable for the event and especially the current trend.

The choice of materials and colors also needs to be done carefully, avoiding using flashy or too monotonous colors, which can be boring or offensive to customers.

In addition, the booth layout is not scientific

Arrangement and arrangement of displayed products that are not logical will lead to difficulties in finding and updating product information for visitors.

*How to fix: Determine the direction of customer movement and arrange and arrange product display areas scientifically, easily visible, and easy to attract the attention of visitors.

Finally, do not stick closely to the original design materials

This can also lead to inconsistencies in the booth structure, affecting the aesthetics and functionality of the booth.

*How to fix: Choose a professional, experienced exhibition booth construction unit to accompany you, providing creative and effective solutions, optimizing your participation at the conference.

=> Construction of Garden & Landscape Vietnam 2024 exhibition booth

=> Construction of Rubber Tech Vietnam 2024 exhibition booth

Construction of the exhibition booth without worrying about mistakes, impressive and unique - MT-PRODUCTION takes care of it!

Above is information about the process as well as common mistakes in designing and constructing exhibition booths. MT-PRODUCTION also proposes ways to overcome those errors, so of course, choosing MT-PRODUCTION - the exhibition booth construction unit to accompany you is the smartest and most perfect choice.

In designing and constructing exhibition booths, knowing how to listen to contributions from customers and knowing how to change to improve services is something MT-PRODUCTION is always dedicated to and constantly learning about.

Let MT-PRODUCTION have the opportunity to show its dedication and professionalism in exhibition construction. Your business's satisfaction is the pride of our company.

MT-PRODUCTION CO., LTD

Office: 9C1 / 9 Ha Huy Giap - Vinh Tan residential area, Quarter 3 - Thanh Loc ward - District 12 - HCMC

Workshop: 54/2 - Phan Van Hon - Ba Diem - Hoc Mon District - Ho Chi Minh City

Phone: (028) 2250 8557

Email: minh@mt-production.com

Website: mt-production.com.vn